Amazon Merchants Sell One Billion Items Worldwide this Holiday

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27 December, 2017

Many sales were made by Amazon customers ordering through the Alexa personal assistant. Amazon also touted how over the span of one week, more than four million people became Prime members, or started a free trial. Exact numbers haven't been given, but Amazon does say that the Echo Dot and Fire TV Stick were the best-selling products from any manufacturer in any category across all of Amazon.

Amazon said 2017 was its biggest holiday season with customers all around the world shopping at record levels. It's also worth noting that Fire TV Stick sales increased by more than 100% year over year.

Customers shopped hundreds of Deals of the Day on throughout the holiday season.

In Europe, 10 fulfillment centers were able to complete more than 1 million packages in one day. Oh, and the most requested song from Alexa users this season?

The small, low-priced Echo Dot was the top-selling product on Amazon across all categories, and the newer Echo Spot and Echo Buttons also sold out.

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Ahead of the holidays, Amazon expanded Prime delivery to allow customers in 8,000 cities to order right up until the last minute of Christmas Eve - and it seems to have made good on that promise.

Mobile shopping helped push Amazon sales: Customers shopping on the Amazon App increased almost 70%, and more than 1,400 electronics products were ordered per second on a mobile device this holiday season, the company said.

Amazon, established in 1994, is a top American electronic commerce and cloud computing company based in Seattle, Washington state on the USA west coast.

The recipe for chocolate chip cookies was the most requested recipe this holiday season. More than 2 billion items sold this way globally previous year, according to Amazon, and 140 million items were sold this way from just Thanksgiving through Cyber Monday.

Music listening time on Alexa was 3x as much this holiday season compared to last holiday season.

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